PR: Lets Paint the Town Black with Fabio and Axe Black at Palace Pool Club

Brazilian model Fabio Ide adds yet another club in his roster of already popular establishments for the hip, young and happening crowd. Teaming up with BNOās Sam YG, both men are set to launch a bespoke concept pop up bar at The Palace for the new Axe Black fragrance where the metroās stylishly understated men can hang out in. Brapanese model/actor Fabio Ide is putting up pop-up bars in The Palace that include an atelier, cigar room, haberdashery, cocktail bar, champagne bar, tequila bar, and whisky bar āThe entire look and feel of the pop up bar will be in tune with the personality of the Axe Black man,ā says Fabio. The new fragrance from Axe is āvery light compared to other fragrances and complements the person in a way that it gives character,ā says Fabio, describing the understated Axe Black scent that advocates Less Effort, More Style. As part owner of The Palace, Fabio knows a thing or two about bars, and is looking forward to surpris...